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From Fun to Rewards: Understanding Gamification Strategies in Goama

Goama has revolutionized how people engage with sales, marketing, and customer service teams. Through its unique gamification strategies, it motivates users to take part in various activities related to their product or service. In this blog post, we will discuss Gamification Strategies and how they can be effectively used in Goama to increase engagement, boost sales, and improve customer satisfaction. By understanding the power of gamification as a tool for driving user engagement, marketers and sales managers can maximize the potential of Goama to benefit their businesses.

What is Gamification?

Gamification is the process of integrating game-like elements into everyday activities such as marketing or training, in order to drive user engagement. It’s used to motivate and engage users by making mundane tasks more fun and rewarding. Companies use gamification to drive customer loyalty, increase engagement with their products and services, and incentivize employees.

What is Gamification in Goama?

 We help many companies to integrate many different types of hyper-casual games into their mobile app, or websites for user engagement in return for businesses to create custom reward schemes and challenge-based initiatives to engage their staff, customers, and partners. 

We use Fun and Rewards Gamification Strategies:

  • The Fun strategy aims at creating an enjoyable experience for users by encouraging them to take part in activities that are entertaining, challenging, and interactive. This type of strategy helps make interactions with customers more meaningful and engaging.
  • The Rewards strategy focuses on providing tangible rewards for completing certain activities or achieving certain goals within Goama. Through this strategy, marketers can reward their most active customers with discounts, exclusive access to products and services, and gifts, or points that can be exchanged for prizes.

Why Goama can help your business using Gamification?

We care about your ideas. Once we have the initial conversation, we make sure we do our best to tailor it to your needs and wants. To effectively help your business succeed, we will create a personalized gamified experience for your consumers that matches their preferences and motivates them to engage further with your products or services.

Types of games we have in Goama

We have a wide range of games for you to choose from, or come up with a new one as per your request! Choose the type(s) that you want to incorporate into your app or website and the next step is to consider how often users should be rewarded as this will help keep them engaged for longer periods of time without losing interest or becoming overwhelmed by the number of rewards they receive.

  • Branded Games – You can choose from our existing 2D or 3D games and customize the development of the game.
  • Custom Games – Your very own branded games in either 2D or 3D. The game’s physics & mechanics are customizable.
  • Tournaments – A game that is running for a certain campaign of yours. You will be able to customize the game duration, type, and many more.

It is important to ensure that all rewards given out are valuable enough that users feel motivated enough to continue taking part in the activity or task associated with it.

Examples of Our Partner’s Success

Food Panda

This is a Tournament Campaign that runs for a certain period of time. Players just need to join any of the tournaments on Goama Games and compete for the top ranks to win tickets – The more tickets you earn, the higher your rank will be on the Weekly Heroes Leaderboard. Food Panda will reward a total of 300 winners ranking on the Weekly Heroes Leaderboard with cash prizes. On top of that, the first 3,500 players can redeem Food Panda vouchers weekly – even if they are not on the leaderboard!

This gamification strategy helps to drive customer engagement by participating in the PauPau Run weekly tournaments to win rewards. The incorporation of the game has also helped Food Panda to acquire new customers. This game app has been incredibly successful in increasing customer loyalty and driving new customers.

Snickers

This is a Standalone Tournament Platform with multiple games such as Snickers Baseball, Snickers Escape, Snickers Penalty Kick, and many more. Players choose the games they enjoy in order to compete with other online players to climb the leaderboard. Achievers then can redeem prizes and rewards given by Snickers.

This gamification strategy helps to increase engagement and retention among customers by giving them a fun and competitive experience that keeps them coming back for more. It also can generate significant buzz and excitement around a brand, helping to boost its visibility and reputation in the market. Last but not least, by offering rewards and prizes to top performers, a company can incentivize customers to spend more time and money on its products, which can ultimately drive revenue growth.

Conclusion

Goama provides an effective solution for any business looking for an innovative way to engage customers in a new and fun way. Our gamification strategies provide a great opportunity for sales managers and marketers alike to increase user engagement, boost sales numbers, and improve customer satisfaction levels through its unique approach to motivating participants by tailoring it to your needs! Look no further and discover how you can incorporate Goama Games into your app (:

Thanks for reading! You may want to check out these two articles:

  1. Discover How Gamification Can Help Your Business Succeed
  2. Discover What Goama Can Do for Your Business

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