Month: January 2021

Goama (also known as Go Games) lets developers quickly integrate social games into their apps. Some of Goama’s clients have used it for promotional campaigns, while others rely on the platform, which introduces new games every week, to add a full-fledged gaming function to their app.

The startup, which recently took part in SOSV’s accelerator program, presented last week during CES at the Taiwan Tech Arena pavilion. The event is over, but Goama’s virtual booth is still up.

Some of Goama’s clients are “super apps,” or apps that offer several services and want to include games, too. To better serve super apps, Goama recently introduced a tournament model in addition to its subscription model for users.

The startup says that integrating Goama’s platform can help apps grow brand awareness when people share their results or invite other players tournaments. It also increases user engagement, with players typically spending more than 16 minutes per session playing games. So far, the platform has a combined total of 2.5 million unique users.

The company currently focuses on Asia and Latin America, where mobile penetration is growing quickly, and works with more than 15 partners, including GCash and Rappi, to enable digital payments and communications. Its gaming platform’s user interface can be customized to match host apps and rewards can include points and other prizes that can be spent inside the app. Some companies that have used Goama include food delivery app FoodPanda, Snickers and money transfer app WavePay.

For more information, you may visit the following websites:

Website: https://goama.com

Facebook Page: https://www.facebook.com/goamaofficial 

Instagram: https://www.instagram.com/goamaofficial/

Youtube: https://www.youtube.com/channel/UCHPLZ33WN35Fvos7LU3_q3w

Twitter: https://twitter.com/goamaofficial

About Goama Pte. Ltd.

We are passionate about gaming and dedicated to delivering unmatched casual gaming experiences through our partners.

Our solution turns any digital platform into a gaming powerhouse to boost engagement, reduce the cost of acquisition and increase brand awareness.

Driven by a rock n’ roll team of more than 100 years of combined experience in digital space and gaming, spanning across 10 countries, we are dedicated to delivering fresh games on our competitive platform every week. Our key partners in over 18 countries are driving in excess of 2 million minutes of game time per week.

Source: Techcrunch.com (https://techcrunch.com/2021/01/17/goama-lets-developers-integrate-a-social-gaming-platform-into-their-apps/)

Goama Games is riding the wave of digital adoption in Asia and Latin America with a focus on delivering an immersive experience to its players with casual games made competitive. Players are able to compete for real world prizes playing fun-filled casual games where their scores are ranked on a live leaderboard. With already more than 2.5million unique players and growing every month, Goama is set on fuelling its traction further with strategic partnerships across the region.

Gaming remains a key vertical on mobile but many apps struggle to incorporate gamification as part of their service offering. Complex content rights, an ever moving user experience, and a constantly evolving gaming technology are just some of the major challenges needed to overcome to deliver a great gaming experience. 

Goama already has direct relations with 18+ global partners which enable it to offer easy digital payment and communication channels. Wayne Kennedy, Co-Founder and Chief Product Officer at Goama mentioned that the company recently pivoted from just a subscription model to a tournaments model, working with super apps. This move allowed Goama to make its games available at scale within a very short time frame with partnerships with leading digital companies including Rappi in Latin America, Gcash in the Philippines, bKash and Pathao in Bangladesh, Wave Money in Myanmar and many more.

With Goama’s extensive network of partners in Asia and Latin America, brands have the unique opportunity to extend their reach to the  users of these superapps with tailor-made campaign activations, game customization and product placements driving consumers to interact deeper with their brand. Brands such as Snickers and Foodpanda have already benefited from such campaigns, enabling them to engage with segmented audiences and build lasting impressions of +15minutes per user.

Goama’s tremendous growth has recently featured them as one of the 100 featured startups to showcase at CES 2021 by Taiwan Tech Arena (TTA)  .

For more information, you may visit the following websites:

Website: https://goama.com

Facebook Page: https://www.facebook.com/goamaofficial 

Instagram: https://www.instagram.com/goamaofficial/

Youtube: https://www.youtube.com/channel/UCHPLZ33WN35Fvos7LU3_q3w

Twitter: https://twitter.com/goamaofficial

About Goama Pte. Ltd.

We are passionate about gaming and dedicated to delivering unmatched casual gaming experiences through our partners.

Our solution turns any digital platform into a gaming powerhouse to boost engagement, reduce the cost of acquisition and increase brand awareness.

Driven by a rock n’ roll team of more than 100 years of combined experience in digital space and gaming, spanning across 10 countries, we are dedicated to delivering fresh games on our competitive platform every week. Our key partners in over 18 countries are driving in excess of 2 million minutes of game time per week.