RFOX Media seeks out Goama’s expertise in creating tournament games to build and provide a hyper casual game in order to use play-to-win as means to acquire more users to the new RFOX Media platform.
On Sep 1, 2021
Manila, Philippines, September 1, 2021 — Southeast Asian based RFOX Media (a subsidiary of RedFOX Labs $RFOX) has partnered with Goama, to go after the huge untapped market in Myanmar and to address both Goama and RedFOX Media’s combined audience of more than 20 million South East Asians.
MYMEDIA Myanmer, one of the largest media players in South East Asia was acquired by RFOX Media earlier this year, providing them access to more than 13 million followers across its platforms. RFOX Media is now on the way to also create content that can be monetized through advertising and Non-Fungible Tokens (NFT).
Goama is a gaming platform that is built for businesses like these, combining the best of esports and the best of casual games to create a competitive casual gaming environment, where players compete on casual games ranked on live leaderboards to win real-world prizes. It has been so popular since its inception and is made available to millions of users in the leading apps across 24 countries and counting.
The two companies collaborate to launch a game titled ‘RFOX run’ which will offer players a chance to win rare and exclusive NFTs based on their tournament rankings and performance.
Ben Fairbank, CEO, and Co-founder of RedFOX Labs commented:
“We currently have a gaming division called RFOX Games, but to partner with a non-blockchain gaming platform with such a large daily user base is wonderful exposure in a very different sector for us.
“The Myanmar market is still so young, with a lot of potential, and through this collaboration we will launch tournament games alongside Goama who have over 80K people competing in each gaming tournament”.
“We have been planning this for a long time and to finally bring it all together is a wonderful achievement for us and for RFOX Media. We will soon look to partner with Goama across the Philippines and other SEA countries as we follow our aggressive acquisition and growth campaigns across the region”.
Wayne Kennedy, CPO and Co-founder of Goama said:
“We are excited to team up with RedFox and bring NFTs as tournament prizes for the first time in Myanmar! Innovation is at the core of our mission and this is the first of many innovations we have in plan for our casual eSports platform on leading Superapps throughout Southeast Asia.
“We’re proud to have created RFOX Run, which we know our users are going to love playing and chasing the top spot on the leaderboard!
Wayne further adds “We look forward to a successful and long partnership with RedFOX and extending the relationship across our entire footprint.”
About RedFOX Labs
RedFOX Labs is a Southeast Asian venture builder, that identifies and builds successful business models for the regions emerging markets. It is focused on unlocking the true market value of the Southeast Asian digital economy for high consumer demand services such as e-commerce, e-media, e-travel, and esports/gaming and focuses on adding value to the digital economy through the use of emerging technologies such as blockchain. As a company, its value is tradable through its native token ($RFOX).
Goama is a leader in platform gamification, setting the benchmark in digital innovation and user engagement, working with some of the world’s biggest superapps and brands. Its turnkey solution offers a plug and play platform that creates unique gamified experiences that empower its business partners to build engaged communities. Goama has partnerships with the leading apps across 24+ countries to help them drive user engagement, increase monetization opportunities, and acquire new users.
To learn more about how we can gamify your app, click here.
If you want to find out how we can build a game for your brand, click here.
For further information, please contact:
Mr. Wazir, Tengku
Head of Marketing
Phone: +60 17-6199016
Mr. Calvin Lee
VP for Sales and Marketing
Phone: +60 12-6248874